project
Nike Vem Junto
client
Nike
agency
R/GA
role
Concept, Art Direction, Design
2015
_
The Brief
Nike Running Brazil wanted to turn running into a sport that brought people together and as consequence, get more people running.
So we decided to createCome Together - Vem Junto - a collaborative platform that allows people to create run events based on their interests and invite friends to run with them.
Agency: R/GA SP
Client: Nike
CD: Saulo Rodrigues, Carlão Fonseca, Henrique Rojas
Visual: Gabriel Berta, Pleemo, Alex Moers
Copy: Rafael Miessi
Awards:
Wave Festival 2017- Direct- Shortlist
Wave Festival 2017- Cyber/Digital Campaign- Shortlist
Wave Festival 2017- Cyber/Social - Shortlist
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